I think we can officially declare this year’s SXSW as a success. We are already seeing rumors turn to fact just days before the festival begins, that only leaves you to wonder what the surprises will be. At least for me hearing that Jack White will play the Third Man Records Showcase at SXSW makes my day, but add Jay-Z and Tenacious D to the fest and you have me starting a slow-clap standing ovation. Well done SXSW, I tip my hat to you. Check out the press releases below.
Jay-Z Press release:
WHAT: American Express today introduced a new experience for Cardmembers using Twitter — Cardmembers can now Tweet using special offer hashtags to load offers directly to their Card and get couponless savings when they shop at National merchants including: Best Buy®, McDonald’s, Whole Foods Market, Zappos.com & More. (For more information on Amex Sync Sync release attached)
Amex will showcase the new Twitter experience during a special,nationally live streamed concert from SXSW at Austin City Limits on March 12 at 7 p.m. CT featuring award-winning recording artist, JAY Z. During the live-stream, @AmericanExpress will also unlock additional exclusive offers redeemable once Cardmembers sync. Lastly, leading up to and during the concert, JAY Z fans can tweet song requests and un-lock a digital concert poster.
Where: The Amex Sync Show will be broadcast live atYouTube.com/AmericanExpress and also be available on the VEVO mobile and tablet platform. A specialrebroadcast will be available on-demand from March 13th to March 19th at www.Twitter.com/americanexpress, www.YouTube.com/AmericanExpress and on Xbox LIVE.
How: In Austin, SXSW Interactive badge holders that are American Express Cardmembers can sync their cards with their Twitter accounts for a chance to gain access to the “Amex Sync Show Presenting JAY Z” live for themselves plus one guest that is also a SXSW registrant. The concert will also be live-streamed from a digital billboard on the corner of 6th Street and Red River in Austin.
Ticket pickup will occur at the American Express Booth at the Austin Convention Center on Saturday, March 10, at 7:00 a.m. on a first come, first serve basis.
Jack White Press Release:
The past two years (since we started Third Man Records) we’ve tried to do something extraordinary for Austin TX’s South By Southwest festival. Year One we took over part of our favorite Austin restaurant, FRANK, and brought you Texas Sized vinyl (that’s 13″ LPs and 8″ 45s) and a one of a kind pop up shop. Year Two we introduced our Rolling Record Store with live performances from Jack White and Seasick Steve.
This year we thought we’d try and do something we’ve never done before at SXSW. A showcase. Yes, we resisted it the first two years, but this year the temptation was just TOO strong. So without any further ado, it is our extreme pleasure to announce The Third Man Records Texas Show Down at The Stage in Austin, TX on March 16th. Featuring your favorite Third Man acts, friends of the label, and bands we just frankly really like that we’d love you to check out.
Our friends over at Nasty Little Man and From The Basement helped us put this whole thing together, and for that we thank them.
The Rolling Record store will also be in Austin again this year; dealing out records, exclusive goods and some brand new SXSW-only Rolling Record Store merchandise. Check the Rolling Record Store twitter account for locations as we move around the city throughout the festival. It’s first appearance will be Wed the 14th.
Third Man Records at SXSW
The Stage on 6th
Friday, March 16th First band on at 7:30
Featuring these Third Man recording artists:
JOHN REILLY & FRIENDS (FEATURING BECKY STARK & TOM BROSSEAU)
THE BLACK BELLES
Tenacious D info:
The D will play SXSW on the 15th at the Haven. This makes sense as Jack Black will be in town promoting Bernie, so why not bring The D to Austin for a night of ROCK!
3/15 Austin – SXSW at Haven
5/23 Santa Barbara – Santa Barbara Bowl
5/24 Oakland – Fox Theater – on sale Sunday
5/26 Bend, OR – Les Schwab Amphitheater
5/27 Vancouver, BC – PNE Amphitheater
5/28 George, Washington – Sasquatch Music Festival
By Ryan Davis